April 17, 2024


Too Orangey For Fashion

Merry Hill welcomes refurbished H&M – Retail Focus

Merry Hill welcomes refurbished H&M - Retail Focus

Sovereign Centros has introduced the relaunch of foremost trend brand name H&M at Merry Hill. The refurbished flagship retail outlet, spanning 26,000 sq ft, has allowed H&M to develop their give, providing an increased retail encounter for Merry Hill’s website visitors.

The retail store reintroduces the brand’s popular collections of womenswear, menswear, and childrenswear, brought jointly by a refreshed inside style. There are also new solutions on offer at Merry Hill, including simply click-and-obtain lockers and self-support checkouts.


By investing in the shop, H&M has also been equipped to introduce sustainable initiatives, with garment selection and recycling an amplified focus of the retailer. The comprehensive refurbishment, which commenced in April this year, noticed H&M go to a short term retail store within Merry Hill, guaranteeing continuity of trade for shoppers at the desired destination.

Alistair Successful, Asset Manager at Sovereign Centros, commented: “Merry Hill has noticed some major financial commitment this 12 months, and it is a signal of power that a model of H&M’s calibre has decided on to recommit to the spot with this amazing and intensive refurbishment. We perform difficult with our tenants to supply an increased consumer experience, as we produce a unique retail and leisure ecosystem that folks want to come back to time and time again.”

Chris Clare, Growth Manager for H&M U.K. & Eire reported: “We’re super psyched to share our new Merry Hill retail outlet with our West Midlands customers who will appreciate our astounding concepts and providers. Our wide-ranging assortment and the introduction of Young ones and Click and Accumulate usually means we are presenting our customers more possibilities than ever. We cannot wait to welcome our Merry Hill customers to the retailer today!” 

The launch of the new H&M shop marks a sizeable moment for Merry Hill, which has this year by itself viewed in excess of 170,000 sq ft of new promotions. This consists of the signing of a 36,000 sq ft unit for major leisure operator Hollywood Bowl, and new suppliers for the likes of Beaverbrooks, Ted Baker, HMV, and Kurt Geiger.

JLL and Time Retail Associates characterize Merry Hill.